VP Customer Asset Management

Rebecca S. Kerschinske is a Sales and Marketing strategist dedicated to helping B2B organizations optimize investments made in their biggest asset: the customer. With over 18 years’ experience in leading continuous improvement initiatives in sales, marketing, and operations in the CPG and Industrial industries, Rebecca has a passion for identifying and implementing continuous improvement processes that drive profitable growth while enhancing the customer experience. Whether focusing on building customer centers, Voice of the Customer initiatives, or effective sales coverage, her expertise, and passion for driving improvements enable Rebecca to come alongside our clients as an valued team member who can assess their current state, facilitate the future state vision creation, and create realistic, results driven solutions to achieve profitable results.

Rebecca earned her BSIE at Iowa State University and pursued her MSIE/MBA at the University of Washington.